What NOT To Do When Emailing Your Subscribers

Hi,

When you decide to have an opt-in list,
it is not just a matter of sending your
subscribers your promotional
newsletters or catalogs. There are many
things to consider in avoiding many
complications. While there are so many
ways you can make people subscribe to
your list, there are also some things
you must do to avoid subscribers from
wanting to get off from your list.

Here are three things to avoid when
emailing your list...


1. Take notice of your unsuccessful
sends. These are the e-mails that
bounce. Bounced emails, also known as
undeliverable messages, are those
messages that, for whatever reason,
were not successfully received by the
intended recipient.

There are bounces that happen or occur
because the server was busy at that
time but can still be delivered in
another time. There are also bounces
because the inbox of the recipient is
full at that time. There are those
bounce messages that are simply
undeliverable ever. The reason for this
is that it may be an invalid email
address, a misspelled email address, or
an email address that was abandoned and
erased already.

Manage your list by putting markings on
those that bounce. Erase an email
account from your list so that you have
an accurate statistics and records as
to how many are actually receiving your
mail. You may also want to check the
spellings of your email addresses in
your list. One common mistake is when
an N instead of an M is placed in the
.com area.


2. Always provide an unsubscribe
feature in your site and an unsubscribe
link in your mails. When someone in
your list files a request to be
unsubscribed, always take that request
seriously. If you don't take them off
your list and keep sending them your
e-mails, you are now sending them spam
mail.

When you are reported as a spammer, you
and your business can get into a lot of
trouble. You can be reported to the
authorities and maybe blacklisted by
many internet service providers. You
will lose a lot of subscribers this way
and many more in potential subscribers.


3. Do not provide pornographic or
shocking and disturbing content in your
newsletters. It is hard to decipher the
age of the recipient and many
complaints may stem from these.
Controversial issues also are to be
avoided to not be branded by your
subscribers. Stick to the nature of
your site and business.

Always remember these tips so that you
can have a healthy relationship with
your subscribers as well as be kept
within the boundaries of what is allowed
in sending mails to an opt-in list.


Follow the link below for a full video
series on viral list building...

CLICK HERE

Regards,
tina